In July, Experience by Terra orchestrated an extraordinary three-day celebration at the idyllic Le Beauvallon estate in St. Tropez, seamlessly blending world-class hospitality, local artisanal excellence, and immersive entertainment. This unforgettable event was the culmination of months of meticulous planning, fueled by our passion for curating unparalleled luxury experiences.

The Journey Begins: Sourcing Excellence

Two days before the event, our team of 15 highly skilled professionals embarked on a journey to St. Tropez, flying into Nice Airport before continuing by car. Our previous visits to the region had introduced us to exceptional local producers, each devoted to their craft and committed to the highest standards of quality. These long-standing relationships enabled us to source ingredients that truly reflect the best of the season—from the freshest seafood to the most succulent meats and organic vegetables. For every culinary enthusiast, working with such remarkable ingredients is not only a privilege but an honor.

Setting the Stage: Preparations in Full Swing

Upon our arrival in St. Tropez, we began the laborious yet rewarding process of transforming the venue into a sophisticated haven for our guests. By the late afternoon, we had installed our team and inspected every detail of the property. The following day saw the delivery of an impressive five tons of equipment, along with the final batches of fresh ingredients and beverages. True to our ethos, every single ingredient was sourced from local producers, ensuring both authenticity and sustainability.

We meticulously organized and stored the equipment across various event areas on the property, all while maintaining the highest standards of care and precision in every aspect of the preparation.

The Grandeur Unfolds: Day One of Celebration

As the first day of the event dawned, our team was fully immersed in preparations. Our guests began arriving around noon, greeted by an elegantly arranged light buffet lunch and an aperitif cocktail bar offering a delightful selection of beverages. A highlight was the White Peach Bellinis, made from France’s freshest peaches, setting the tone for the luxurious festivities to come.

While our guests enjoyed the terrace’s scenic beauty, our team prepared the evening’s welcome reception and dinner down by the pool, where a breathtaking U-shaped table, dressed in sumptuous green textiles and adorned with stunning florals, awaited.

A Lavish Welcome: Cocktails and Canapés

At 6:00 p.m., we commenced the welcome reception, where our team of expert bartenders presented a dazzling array of fresh, handcrafted cocktails. These included Mini Strawberry Margaritas, Lillet Blanc with Roasted Pineapple Soda, Aperol Spritz with Grapefruit, and our signature White Peach Bellini, all served with an artistic flourish.

Accompanying these libations were five exquisite canapés, each meticulously curated:

• Hand-selected Broccoli Florets
• Grilled Shiitake Mushrooms Marinated in an Asian Sauce
• Home-cured Mackerel Fillet
• Grilled and Oak Wood-smoked Shrimp
• Tender Venison Fillet Wrapped in Serrano Ham

The reception was elevated by a stunning performance from NuArt, whose eight performers, dressed in beautifully tailored costumes, brought an artistic and emotional dimension to the evening. Moving gracefully through the crowd, they engaged guests with their expressive choreography and interactive presence, seamlessly blending with the event’s atmosphere.

Their performances added a sense of wonder and sophistication, creating intimate moments of surprise and delight, ensuring that each guest felt personally connected to the unfolding experience. The fusion of art and emotion made the reception truly unforgettable.

A Sunset to Remember: The Dining Experience

As the sun began its slow descent over the Côte d’Azur, our guests were escorted to the beachside dinner venue. With the shimmering bay of St. Tropez as the backdrop, the evening transitioned into an unparalleled dining experience. The first course, a sumptuous seafood selection served family-style, showcased the freshest local catches. Dishes included:

• Homemade Salmon Gravlax with Horseradish Cream
• Vitello Tonnato
• Burrata Caprese Salad with Fresh Arugula Pesto
• Hamachi Tataki with Mango, Cucumber, and Black Sesame Seeds
• Colossal Shrimp Salad

Simultaneously, we offered additional flying buffet appetizers, such as Salmon Tartar with Wild Garlic, BBQ Scallops with Caramelized Butter and Lime, and Classic Seabass ceviche, each prepared à la minute and served with impeccable timing.

Throughout the dinner, live performances by a blend of bands and NuArt’s captivating emotional catering created an immersive and engaging atmosphere, elevating the dining experience to new heights.

A Symphony of Flavors: The Main Courses

The culinary journey continued with the introduction of the main courses, beginning with Grilled Monkfish accompanied by Kiwi and Cucumber Dice, Seaweed Salad, and finishing with an exquisite US Prime Beef Tenderloin served with Potato Pavé, Truffles, and a Rich Gravy. Every dish was prepared to perfection and served from two fully equipped kitchens situated near the pool, ensuring that each guest received their meal at the peak of freshness.

The evening’s wine pairings were equally refined, featuring:

White wine: Provence Domaine Ott Blanc

Rosé: Provence Château Miraval

Red wine: Gardarem Syrah

A Grand Finale: Fireworks and Festivities

At 11:00 p.m., the climax of the evening arrived with the presentation of a magnificent three-tier birthday cake, hand-decorated by our pastry chef up to the last moment. As the first slice was cut, a private fireworks display illuminated the night sky above the beach, perfectly timed to heighten the sense of wonder and celebration. The spectacular show lasted 20 minutes, leaving our guests spellbound.

Following the fireworks, the festivities continued indoors, where our VIP DJ and NuArt performers kept the party going until the early hours of the morning.

The Day After: Leisure and Luxury

The next day commenced with a sumptuous late breakfast, featuring a vast selection of freshly picked local fruits, artisanal pastries, homemade jams, and the finest cold cuts. Guests spent the afternoon indulging in private boat and helicopter cruises, followed by a visit to the renowned Nikki Beach in St. Tropez. Upon their return, a light dinner buffet with cocktails and live music awaited, bringing the day to a relaxed and stylish conclusion.

A Graceful Farewell: The Final Day

On the final morning, we offered a beautifully arranged breakfast buffet filled with fresh fruits and delicate pastries, marking the last meal of this luxurious journey. As the event drew to a close, our team began the dismantling process before returning to the airport, bringing an end to a truly remarkable experience.

Experience by Terra’s St. Tropez celebration epitomized the art of hosting, combining gastronomic excellence, local craftsmanship, and unforgettable entertainment. For our guests, it was a journey they will undoubtedly treasure for years to come.